IRW Germany IRW – International Retail Works
IRW Germany
ProjectRelaunch, Webdesign
With high-quality products from the areas of shopfitting, mannequins and creative design ideas, IRW Germany creates an individual presentation at the point of sale.
With the relaunch of the website, IRW Germany now also presents itself to its customers digitally in an individual, fresh and modern way.
Design, conception, development Website
The aim of the relaunch was to give IRW Germany a fresher and more modern appearance. It was important to treat all three service areas equally and to avoid any weighting. This was achieved with a 3-screen split on the homepage.
The Special Touch Keep an Overview
IRW Germany has a wide range of collections for men, women and children. To give users and customers a quick overview of the collections, the main menu of the website was created in a full-screen design. In addition, a filter was built into the collection page so that users can decide whether they want to view the collections from all areas at the same time or filter according to specific criteria, such as children only. A search for a specific collection is also possible via an input mask.
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