APD Target Group-Oriented User Experience


APD Ambulante Pflegedienste Gelsenkirchen GmbH



The APD from Gelsenkirchen, one of the leading service providers in the Ruhr area in the field of health and care, has commissioned the digital agency publitec to present them on the internet exactly as they are perceived in real life: competent, reputable, close to people, and modern.

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The Special Touch Flexible, Modular Design

Suitable symbols and photos ensure easy orientation everywhere. Each subpage can be customized using predefined modules. Thanks to the contact module, for example, patients and relatives always have the direct contact for each service area at hand.

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